Marketing and Personalization Strategy depends on the stage of the user with your app or service. Personalization techniques are widely used in retention, engagement, resurrection and reactivation marketing.
Deep links have provided mobile app marketers and developers improved campaigns that show meaningful and optimized content at a click of a link. They improve conversions, activations, retention, engagement […]
Pyze was recently recognized in two Gartner reports and one Forrester report. The reports are linked.
Starting with iOS 10.3, developers will be able to ask users for app reviews and ratings directly within the app, without redirecting them to the app store. When to ask for a review is even more important. How do you think a user would rate your app after an app crash?
Couple of days ago Apple announced larger core tvOS apps Now Accepting Larger tvOS Binaries The size limit of a tvOS app bundle has increased […]