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Five 2017 trends for mobile marketers

Marketing automation has been in its infancy till now and is beginning to mature in 2017.

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Marketing & Personalization strategies in App Marketing Lifecycle

Marketing and Personalization Strategy depends on the stage of the user with your app or service. Personalization techniques are widely used in retention, engagement, resurrection and reactivation marketing.

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Beyond Deep Linking: Universal and App Links, Facebook App Links, Web hooks and Web links

Deep links have provided mobile app marketers and developers improved campaigns that show meaningful and optimized content at a click of a link.  They improve conversions, activations, retention, engagement […]

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Pyze featured in Forrester and two Gartner reports

Pyze was recently recognized in two Gartner reports and one Forrester report. The reports are linked.

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Integrating watchOS Pyze SDK in your native watchOS App

It is easy to use the watchOS Pyze SDK in your native watchOS app

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How & when to ask for app reviews and ratings including iOS 10.3

Starting with iOS 10.3, developers will be able to ask users for app reviews and ratings directly within the app, without redirecting them to the app store. When to ask for a review is even more important. How do you think a user would rate your app after an app crash?

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Here’s What Solo Startup Founders Are Missing Out On

“What are the benefits of starting a company with a partner?”
If you want to go quickly, go alone. If you want to go far, go together.