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    Category: #General

    Engaging tvOS app users with Push Notifications & In-app Messaging on Apple TV

    Engaging tvOS app users with Push Notifications & In-app Messaging on Apple TV is key to engagement and retention marketing.

    January 5, 2017June 29, 2022 by Melissa

    Gartner lists Pyze as a leader in Usage and Behavioral Analytics Mobile App Analytics

    Gartner: Pyze listed as a leader in Behavioral Analytics Adrian Leow, Melissa Davis, Jason Wong Published: 14 December 2016 ID: G00292278 Gartner Report: Market Guide for Mobile App… Read more “Gartner lists Pyze as a leader in Usage and Behavioral Analytics Mobile App Analytics”

    December 19, 2016June 29, 2022 by Prabhjot Singh

    App and Web eCommerce performance and revenue

    Speedier website or mobile app is becoming more critical every year in digital commerce.

    December 16, 2016June 29, 2022 by Prabhjot Singh

    Your app’s growth is correlated to how it uses resources

    A single negative experience a user has with your app can have serious consequences like uninstalls and bad reviews on the app store.

    December 15, 2016June 29, 2022 by //Ram Naragund

    VentureBeat: Pyze unveils 2.0 platform for understanding and marketing to users

    Dean Takahashi of VentureBeat wrote about Pyze 2.0 yesterday.  The article is included here verbatim. DEAN TAKAHASHI  DECEMBER 13, 2016 5:30 AM TAGS: DICKEY SINGH, INTELLIGENCE, MARKETING, PYZE Pyze is unveiling its Growth… Read more “VentureBeat: Pyze unveils 2.0 platform for understanding and marketing to users”

    December 14, 2016June 29, 2022 by Melissa

    Introducing Pyze Growth Intelligence 2.0

    Pyze Unveils Growth Intelligence 2.0 for Mobile, Web and Native Applications Unified View Across All Channels Enables Holistic Understanding of User Behavior REDWOOD CITY, Calif. – Dec.… Read more “Introducing Pyze Growth Intelligence 2.0”

    December 13, 2016June 29, 2022 by Prabhjot Singh

    Tracking unique active users & stickiness factor to grow your business

    DAU, MAU and Stickiness Factor are useful to track growth. The metrics however have to be calculated correctly to be meaningful.

    December 7, 2016June 29, 2022 by Melissa

    Forrester lists Pyze in Mobile Engagement Automation Solutions

    Vendor Landscape: Mobile Engagement Automation Solutions Mobile Moments Demand Speed, Speed Demands Automation Published: November 22, 2016 FOR B2C MARKETING PROFESSIONALS Forrester Report: Vendor Landscape: Mobile Engagement… Read more “Forrester lists Pyze in Mobile Engagement Automation Solutions”

    November 24, 2016June 29, 2022 by Prabhjot Singh

    Pyze is growing & has moved! Stop by for T-shirt

    Pyze has moved to a slightly larger space We just moved a few blocks to our new address: 585 Broadway Street, Redwood City, California 94063 We are… Read more “Pyze is growing & has moved! Stop by for T-shirt”

    November 16, 2016June 29, 2022 by Prabhjot Singh

    Podcast: Mobile Growth Intelligence

    Peggy and Shahab welcome Prabhjot Singh, who co-founded Pyze, a mobile business intelligence platform that aims to help all app publishers become successful in developing healthy app businesses.

    November 1, 2016June 29, 2022 by Melissa

    High growth App Genres: 2017-2020

    Hours spent on Gaming and Messaging to continue increasing Technology and media consumption is predicted to increase across all formats by 2020, with most of the increase… Read more “High growth App Genres: 2017-2020”

    October 27, 2016June 29, 2022 by Prabhjot Singh

    AMA8: Personalizing experience & engagement

    Can you speak to personalization in apps. What type of personalization strategies do you recommend and what differences can they make in growing an app’s userbase?

    October 21, 2016June 29, 2022 by Melissa

    AMA7: Black Hat App Store Optimization techniques

    It spoke about the prevalence of Black Hat ASO and it being the primary route through which App store rankings etc were being achieved. What’s your take on all of this?

    October 20, 2016June 29, 2022 by Melissa

    AMA6: Mobile – Future, Challenges & App categories

    What are you most excited about regarding the future of mobile growth? What are some challenges you face when working in the mobile space? What are some categories of apps that you have seen that are most popular? What kinds of apps are your favorite to work with?

    October 19, 2016June 29, 2022 by Melissa

    AMA5: Sustainable App Distribution and Future of Mobile

    As an app developer, what is the one thing you need to do right to distribute your app in a sustainable way? Do you believe mobile growth core principles apply to improving education in the world? If so, which ones? Where do you see the future of mobile going?

    October 18, 2016June 29, 2022 by Melissa

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